PlatformQ Health is the leading provider of interactive digital medical education and engagement tools for healthcare providers (HCPs), patients and caregivers. We work with many of the world’s leading medical societies and associations, patient advocacy organizations, academic institutions, and pharmaceutical and biotech companies to deliver on our mission to improve health outcomes with trusted digital education.
The Digital Marketing Manager will work at the intersection of sales and marketing, creating and deploying targeted, efficient campaigns that increase awareness and generate leads, leveraging traditional digital marketing, social media, lead forms, conference marketing and more to maximize ROI and create buzz for PlatformQ Health.
The ideal candidate will be an excellent communicator and creative thinker with an ability to use data to inform your decisions, and will have significant experience and proven skills in lead generation, inbound marketing, content marketing, SEO/SEM, Google Analytics, and ideally, Salesforce/Pardot.
- Experienced or trained in B2B digital marketing – demand generation and inbound marketing, including optimizing landing pages, user funnels, SEO, Google Analytics
- Support sales team with pitch (strong PowerPoint) and asset creation, with the ability to work under direction from B2B Marketing lead and Head of Sales
- Synthesize and analyze data to tell a story simply and effectively, demonstrating a program’s impact to potential supporters/new business
- Additional skills including strong written, verbal and organizational skills; excellent planning, execution, and attention to detail; conference marketing & tradeshows; PR
- Actively and productively work with PQ Health sales, marketing, client service and other internal teams to support online business, offer ideas to improve current offerings and platforms and potential new areas of revenue growth.
- Extremely organized, highly efficient, and motivated to work independently and on a team
- Experience in healthcare space and with pharmaceutical/biotech industry a plus but not a requirement
Please send your resume to email@example.com